Trent — your AI trend scout
Trent finds what's rising in your niche across TikTok, Instagram Reels and YouTube Shorts — and, more importantly, tells you why it's working and what to do with it. Every trend comes with a plain explanation and a concrete instruction, not just a link.
What Trent replaces
Part of the 10 hours a week that go into trend research and idea hunting. Trent, Theo and Ivy bring 8 of them back.
How Trent learns
Thumbs up and down on what he finds. Trent uses them to work out which trends actually fit you, and the next batch is narrower and better.
Example outputs
Why, then how.
Every trend has two notes: why it's working — the format, the audience it lands with, the numbers behind it — and how to use it, written as something you could do this week with what you have.
Three platforms, one search.
TikTok, Instagram Reels and YouTube Shorts in a single pass, each with its own growth number, so you can see where a format is strongest.
Sometimes the answer is fewer hashtags.
When a video is climbing without any hashtags at all, Trent says so — and tells you the hook or the sound is carrying it, so you work on the first two seconds instead of the tags.
How Trent works with the rest of the team
- Ivy — Trent finds the trend. Ivy turns it into a video you could make.
- Theo — Trent covers the breadth. Theo goes deep on YouTube.
- Archie — save the sounds and videos worth keeping.
Questions about Trent
Which platforms does he cover?
TikTok, Instagram Reels and YouTube Shorts.
Can I search a specific country?
Yes, and you can exclude regions you don't want. Leave it open and he searches everywhere.
Do the searches stay?
Yes. Saved searches sit in your list and can be run again whenever you want a fresh look.